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'Whole Earth Discipline: An Ecopragmatist Manifesto,' by Stewart Brand

'Whole Earth Discipline: An Ecopragmatist Manifesto,' by Stewart Brand

Weekday

Shattering Green Myths With Stewart Brand

10/28/2009 at 9:00 a.m.

Stewart Brand helped spark the Green movement in the 1970s when he founded the Whole Earth Catalog. Now his message for today's environmentalists is: Change how you think. He says we'll have to shake off old notions of what is bad. Cities? Nuclear energy? Biotechnology? They're all green, Brand says. How we include them in our world today may actually save our future. Stewart Brand joins us to talk about adopting a new "Whole Earth Discipline" on "Weekday."

Guest(s)

Stewart Brand is an ecologist with a lot of titles. He is the co–founder and managing director of Global Business Network and the president of The Long Now Foundation. He's also a founding board member of the Electronic Frontier Foundation, an acting adviser to the temperate rain forest group, Ecotrust, and founder of The Whole Earth 'Lectronic Link (WELL). He is well known for founding, editing and publishing the Whole Earth Catalog, a counterculture publication that ran from 1968–72. The catalog won a National Book Award for one of its issues, and Steve Jobs described it as a conceptual forerunner for the World Wide Web. Brand is the author of a number of books; his latest is "Whole Earth Discipline: An Ecopragmatist Manifesto."

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11.21.09

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